FCF maintains shared branding standards to ensure organizational continuity and clear public identification as a legally registered Thai foundation.
These guidelines are not intended to control a Project’s fundraising strategy but to ensure consistent representation before Thai authorities, partners, and the public.
All media must comply with FCF’s Child Protection Policy.
Projects must visibly identify their affiliation with FCF in public-facing materials.
Websites
Project websites must:
Display the FCF logo in a reasonably visible location
Include the following statement on the “About” or similar page: “[Project Name] is a Project of The Family Connection Foundation, a legally registered social foundation in Thailand.”
Signage
Each Project location must display:
An FCF foundation sign
A Project-specific sign
Signs should be placed in a clearly visible location accessible to the public.
For security-sensitive locations, signs may be placed inside the main entrance.
FCF will provide the first foundation sign and Project sign at no cost for each owned or rented property.
Videos
Project videos must include:
The FCF logo
The following statement at the conclusion of the video: “[Project Name] is a Project of The Family Connection Foundation, a legally registered social foundation in Thailand.”
Print Media
Used in Thailand or Publicly Available Online: The FCF logo must be included.
Used Exclusively Overseas for Fundraising: Inclusion of the FCF logo is not required.
When filming or photographing an identifiable individual as the subject of a story or communication, a signed Media Release Form must be obtained.
FCF may use photos, videos, stories, and other media that Projects publicly share or submit in reports for:
Reporting to government entities
Organizational publications
Stakeholder communication
General fundraising
Content may be summarized or edited for formatting or publishing constraints; however, FCF will not alter content in a way that changes its original meaning.
If a Project closes or transfers to another foundation, FCF may continue to use historically published content created while the Project was operating under FCF.